A print of a cup of Folgers coffee was placed on top of manhole
covers in New York City, USA.
Holes on the print allow the steam to come out. Wording around the
cup reads, "Hey, City That Never Sleeps. Wake up. Folgers."
covers in New York City, USA.
Holes on the print allow the steam to come out. Wording around the
cup reads, "Hey, City That Never Sleeps. Wake up. Folgers."
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It really makes people want to grab that "Heineken".
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Life-size stickers of people were stuck on automatic sliding doors at a mall in Mumbai, India. When someone approaches, the doors move apart and it feels like the people on the door are moving away. The person entering finds the
message , "People move away when you have body odor".
message , "People move away when you have body odor".
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An advertisement found in Malaysia. A sticker was placed on the high voltage box depicting that powerful Duracell batteries were used.
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An ambient exercise to promote Eatalica burgers. A "Caution ? Wet Floor" board was placed near an Eatalica burger signboard. The copy on the board reads, "Oogling at the burger may involuntarily cause drooling,
which may in turn lead to a wet floor. Issued for your safety by the management
of Eatalica Restaurant". Eatalica is an American-Italian
food joint in Chennai, India.
which may in turn lead to a wet floor. Issued for your safety by the management
of Eatalica Restaurant". Eatalica is an American-Italian
food joint in Chennai, India.
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It delivers the message, "Life is too short for the wrong job".
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M-Tech Plasma HID lights are sold in Malaysia. It delivers the message that
these headlights are 300% brighter than regular headlights.
The burn-effect sticker from the headlights
really leaves an impression.
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"Death from car accidents: 370. Death from smoking-related
causes: 6,027. Quit now before it kills you."
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In another creative idea by The Fitness Company, "dumbbells" were placed at various subways in New York City, which create an illusion that the person holding
the safety bar is doing weights
the safety bar is doing weights
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the prowess of a yoga practitioner on the flexible stems of drinking.
straws. Enquiries and enrolment went after up
this promotional stunt.
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shows people climbing into or out of the car, when they
are actually entering or exiting stairs.
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